The PXO Manifesto
Portfolio professionals often struggle to explain what they do, especially after leaving corporate life. You may call yourself self-employed, consultant, coach, speaker or simply 'between things,' while your activities sit in separate silos and never compound. The PXO framework gives that fragmented identity a name: "P" for passion and portfolio, "X" for expertise and exchange, "O" for ownership and offer.
Instead of stacking a loose pile of roles, build an integrated portfolio business model where each part feeds strategic value to the others. That is how you move from addition to multiplication, or going exponential. The episode explores excavate, exchange and expedition: dig up the expertise already inside you, trade value peer-to-peer rather than down a hierarchy, and travel an uncertain road with better kit.
It also covers running fast parallel experiments, using AI and MVP websites to get real feedback, and holding the paradox of professional willpower with personal humility. The PXO Global website launches October 1 with a census and a seven-question X Check to show where you stand. The goal is to avoid an 'if only' life and show up as yourself.
Highlights
Instead of stacking a loose pile of roles, build an integrated portfolio business model where each part feeds strategic value to the others. That is how you move from addition to multiplication, or going exponential. The episode explores excavate, exchange and expedition: dig up the expertise already inside you, trade value peer-to-peer rather than down a hierarchy, and travel an uncertain road with better kit.
It also covers running fast parallel experiments, using AI and MVP websites to get real feedback, and holding the paradox of professional willpower with personal humility. The PXO Global website launches October 1 with a census and a seven-question X Check to show where you stand. The goal is to avoid an 'if only' life and show up as yourself.
Highlights
- PXO turns fragmented labels like consultant or coach into one portfolio identity.
- Integrated portfolios let each part feed strategic value, creating exponential snowball effects.
- Excavate existing expertise, exchange value peer-to-peer, and run fast experiments.
- Use paradox: pair professional willpower with humility and outer strategy with inner identity.
Important Concepts and Frameworks
- PXO — Framework reframing portfolio professionals through passion, expertise, exchange, ownership and offer instead of fragmented labels.
- Portfolio Equation — P for passion times purpose, X for expertise times exchange, O for ownership and offer.
- Exponential — A portfolio multiplies roles and revenue so each part feeds and synergizes with the others.
- Excavate — Chip Conley's charge to dig up what is already you rather than retrain into someone else.
- Paradox — The "and" proposition of professional willpower and personal humility, outer strategy and inner identity.
Tools & Resources Mentioned
- LinkedIn — Platform for the PXO company page, group, newsletters, articles and podcast distribution.
- PXO Global — Website launching October 1 with the PXO Manifesto, census, X Check and resources.
- Census — Ten-second questionnaire with no email or account, collecting the many ways people describe their X.
- X Check — Seven-question, three-minute diagnostic showing where you stand on the portfolio expedition.
- Claude — AI tool used to build and progressively publish a real website for feedback.
Calls to Action
- Take the PXO census to see the many X labels and name your own.
- Run the seven-question X Check to locate your starting point.
- Pick one strength or offer to exchange with a peer this week.
Key Quotes
- "We didn't invent the impulse, we just came here to name it." — Zed Vakil
- "The secret is to run a fast series of parallel experiments." — Mike Richardson
- "You didn't leave whatever you were doing before to be called an X. You left to be exponential." — Zed Vakil
- "There's no separation between your soul and your role because you don't know any better." — Mike Richardson
Chapters
00:00 — Why portfolio professionals need a name
03:17 — One acronym for many portfolio labels
04:58 — The portfolio equation, decoded
12:36 — Multiply your career, don't just add
15:59 — Excavate, exchange, expedition
26:54 — Experiment your way to a portfolio
42:20 — Find your starting point with X Check
Your hosts:
Zarir (Zed) Vakil - Advise. Navigate. Inspire.
Website - https://www.zarirvakil.com/
LinkedIn - https://www.linkedin.com/in/zarirzedvakil/
Mike Richardson - Agility, Peer Power & Collective Intelligence
Website - https://mikerichardson.live/
LinkedIn - https://www.linkedin.com/in/agilityexpertmikerichardson/
